It is recommended to follow the thought leaders, especially when you are starting afresh and need to improve your visibility in the digital universe. If you are a novice instagrammer with a keen interest in nature photography, follow these fifteen Instagram accounts with more than a million followers.
6.5 million followers
This is the official Instagram page of the Discovery Channel. As expected, the page provides beautiful, scenic view of the world around us. The page is frequently updated, and has a huge fan-following. Checkout their official page at
7.2 million followers
This is the official Instagram page of Google. Although technically not a nature or photography page, this account regularly provides several amazing shots of nature and landscapes around the world. Several photos are taken with android phones or the pixel range of smartphones from Google itself.
90.9 million followers
National Geographic is the world’s top media brand on Instagram. Natgeo aspires to achieve its goals through a unique combination of strong science, exploration, education and storytelling. This official Instagram page of the brand is enriched with iconic shots of landscape, animal, nature and art from across the globe. The account easily has more than one billion likes on its ever-growing image gallery (at this moment close to 20K posts) that will delight and inspire. This account is entertaining and mesmerizing, and a must-follow for any instagrammer. More details on the photo-shoots and other great reads can be accessed through its official site: www.nationalgeographic.com/photography/
25.2 million followers
The brand National Geographic has been making discoveries—and making an impact— for 130 years. The brand recently started a separate Instagram handle dedicated for travel. The account has close to a thousand posts at this moment, and has huge dedicated fanbase. You can explore the history of the brand firsthand at their official page natgeo.com/travel that provides a new, interactive timeline that takes you behind the scenes through rare video footage, photos, artifacts, and inside stories.
3.3 million followers
Although a smaller sibling in the Natgeo family, the National Geographic Adventure features the world’s best adventure photographers, athletes, and trips. The account frequently features athletes, photographers, conservationists and humanitarians take on the wild, raw and gritty world. It’s truly a must-follow if you are an adventure sports enthusiast, or even simply an admirer of our earth’s marvels. Close to 4,000 posts and more than 3 million followers, this account is a force to reckon with in its own rights. The account also features top adventure activities each year, accessible at https://www.nationalgeographic.com/adventure/features/adventurers-of-the-year/2018/
2.8 million followers
The Magnum Photos Agency was established in 1947 by four pioneering photographers Henri Cartier-Bresson, Robert Capa, George Rodger and David Seymour, following the aftermath of the Second World War. The brand represents some of the world’s most renowned photographers who share a vision to chronicle world events, people, places and culture. It has been providing the highest quality photographic content to an international client base of media, charities, publishers, brands and cultural institutions. In short, when you picture an iconic image, but can’t think who took it or where it can be found, it probably came from Magnum. Magnum photographers are a rarity and the agency is self-selecting; membership is a minimum four year process and is considered the finest accolade of a photographer’s career. Checkout their new website at www.magnumphotos.com/
1.4 million followers
This an Instagram account owned and operated by Farokh S, a true social media entrepreneur who specializes in Social Media Marketing and Personal Branding. He is currently associated with several establishments, including Goodlife Media & Communications, Creaze Inc., Impact Billions, and Randevu. He is a young Persian born in Paris, and currently lives in Montreal. At a young age, he turned his Instagram pages into a business which led him to owning close to 100 million followers today on Facebook and Instagram alongside his partners, generating over 2 billion views per month. His personal account can be accessed here @farokh
1.2 million followers
This popular Instagram account is owned and operated by Theron Humphrey, a US Citizen born and raised in coastal North Carolina. He found deeper roots in Idaho where he stays currently. Theron has traveled across the country including all 50 states, and his photography exists somewhere between country living and city ideals, with images with roots and connections but excited about big lights and tall buildings. His Instagram posts are unique as it more often than not involves his pet, Maddie the Coonhound. The poignant Instagram photos of this beautiful dog and her offbeat poses have captured the imagination of all those who long for a road trip with a good dog for company. He also owns a pretty resourceful website about traveling with dogs! Check it out at theronhumphrey.com/
1.4 million followers
This is the official Instagram handle of photojournalist Michael Yamashita, an award-winning, 30-year veteran of the National Geographic and many other media outlets, who combined his dual passions of photography and travel. As a third-generation Japanese-American, he is fluent in Japanese, and has covered the length of Japan, from Hokkaido to Kyushu. In addition to Yamashita’s focus on Asia, his work has taken him to six continents. Yamashita’s particular specialty is in retracing the paths of famous travelers, resulting in stories on Marco Polo, the Japanese poet Basho, and the Chinese explorer Zheng He.
His feature documentary, The Ghost Fleet, inspired by his National Geographic story about the 15th-century Admiral, won the Best Historical Documentary prize at the New York International Independent Film Festival and his National Geographic Channel documentary, Marco Polo: The China Mystery Revealed, based on his three-part magazine story, received two Asian Television and Film Awards. It was also included in the top twenty most popular NG Channel documentaries of the decade. A frequent keynote speaker for corporations and foundations, as well as a lecturer and teacher at schools and workshops around the world, Yamashita has received numerous industry awards, including those from the Pictures of the Year, Photo District News, the New York Art Directors Club, and the Asian-American Journalists Association. Major exhibits of his work have opened throughout Asia, in Tokyo, Beijing, Seoul, Hong Kong, Mumbai, Taipei and Singapore, as well as in Rome, Venice, Frankfurt, and Perpignan, France. His work has been exhibited at galleries in Los Angeles and at the National Gallery in Washington, DC.
Yamashita has published nine books (most inspired by his 30 National Geographic stories): The Great Wall From Beginning to End; New York: Flying High, an aerial portrait of Manhattan; Zheng He: Tracing the Epic Voyages of China’s Greatest Explorer; Japan: The Soul of a Nation; Marco Polo, A Photographer’s Journey; Mekong: A Journey on the Mother of Waters; In the Japanese Garden; A Pictorial Tribute to the U.S. Merchant Marine Academy; Lakes, Peaks and Prairies: Discovering the U.S. Canadian Border. While not traveling, Michael Yamashita lives with his family in rural New Jersey, where he maintains a studio and is an active volunteer fireman.
2.4 million followers
This is the official Instagram page owned and manged by Steve McCurry, whose body of work spans conflicts, ancient traditions and culture, yet always retains the human element. He is recognized universally as one of today’s finest image-makers, and has won many of photography’s top awards. Best known for his evocative color photography, McCurry, in the finest documentary tradition, captures the essence of human struggle and joy. Member of Magnum Photos since 1986, McCurry has searched and found the unforgettable; many of his images have become modern icons. Born in Philadelphia,
McCurry graduated cum laude from the College of Arts and Architecture at the Pennsylvania State University. After working at a newspaper for two years, he left for India to freelance. It was in India that McCurry learned to watch and wait on life. “If you wait,” he realized, “people will forget your camera and the soul will drift up into view.”
His coverage of the Russia invasion of Afghanistan won the Robert Capa Gold Medal for Best Photographic Reporting from Abroad, an award dedicated to photographers exhibiting exceptional courage and enterprise. He is the recipient of numerous awards, including Magazine Photographer of the Year, awarded by the National Press Photographers’ Association. This was the same year in which he won an unprecedented four first prizes in the World Press Photo Contest. He has won the Olivier Rebbot Memorial Award twice.
Steve McCurry has covered many areas of international and civil conflict, including thirty years of coverage of Afghanistan. He focuses on the human consequences of war, not only showing what war impresses on the landscape, but rather, what it shows on the human face. McCurry is best known for his powerful images of South and Southeast Asia.
McCurry’s work has been featured in every major magazine in the world and frequently appears in National Geographic magazine with recent articles on Tibet, Afghanistan, Iraq, Yemen, and the temples of Angkor Wat, Cambodia. McCurry is driven by an innate curiosity and sense of wonder about the world and everyone in it. He has an uncanny ability to cross boundaries of language and culture to capture stories of human experience. “Most of my images are grounded in people. I look for the unguarded moment, the essential soul peeking out, experience etched on a person’s face. I try to convey what it is like to be that person, a person caught in a broader landscape, that you could call the human condition.”
A high point in his career was the rediscovery of the previously unidentified Afghan refugee girl that many have described as the most recognizable photograph in the world today. When McCurry finally located Sharbat Gula after almost two decades, he said, “Her skin is weathered; there are wrinkles now, but she is a striking as she was all those years ago.” McCurry returned from an extended assignment in China on September 10,
2001. His coverage at Ground Zero on September 11 is a testament to the heroism and nobility of the people of New York City. “You felt the horror and immediately, instinctively understood that our lives would never be the same again.”
McCurry has published books including The Imperial Way (1985), Monsoon (1988), Portraits (1999), South Southeast (2000), Sanctuary (2002), The Path to Buddha: A Tibetan Pilgrimage (2003), Steve McCurry (2005), Looking East (2006), In the Shadow of Mountains (2007), and his latest book The Unguarded Moment (2009).
13.6 million followers
This Instagram account hosts amazing pictures of places, people, animals, and nature. The account functions as an Instagram aggregator, by accumulating notable photographs from other Instagram accounts. It is the largest travel community with over 17 million followers on social media. The account inspires people to travel by sharing amazing content from around the world.
14.2 million followers
This is the official Instagram page of GoPro, makers of the world’s most versatile adventure sports cameras. The pictures and videos taken with GoPro are generally shared with the hashtag #GoPro, that itself has close to 38 million posts on Instagram at this moment. GoPro was founded in 2002 by Nick Woodman—a surfer, skier and motorsports enthusiast in search of a better way to film himself and his friends surfing. What started with a 35mm camera and a wrist strap made from old wetsuits and plastic scraps has grown into an international company that has sold over 26 million GoPro cameras in more than 100 countries. GoPro frees people to celebrate the moment, inspiring others to do the same. From cameras and drones to apps and accessories, everything the brand provide is geared to help people capture life as they live it, share the experience and pass on the stoke. The millions of passionate GoPro users around the globe bring this magic to life. They humble and inspire us every day with incredible creativity that helps us see the world in an all-new way. Checkout the official website of GoPro at gopro.com
11.5 million followers
Beautiful Destinations is an award-winning creative agency behind the largest travel community on social media. The agency has 13.5 million people in 180 countries turn to them on Instagram, Facebook and Snapchat to be inspired about the world. Their mission is to celebrate the beauty of the world and its amazing people, places and experiences. Positivity, inclusion, vibrancy and color are at the center of this brand, and the people there believe that the world is a better place if we experience new cultures and get out and travel. Beautiful Destinations works with some of the world’s best brands, governments and charities to help them generate a return on digital media through “social-first” content and visual storytelling. Checkout the official website at www.beautifuldestinations.com/
9.2 million followers
National Geographic Creative, a division of the National Geographic Society (NGS) headquartered in Washington, D.C., United States, is a stock photography agency that manages and licenses one of the world’s most comprehensive and unique collections of photographs and original artwork. It maintains a collection of more than 10 million digital images, transparencies, black-and-white prints, early auto chromes, and pieces of original artwork.
In 2002, a portion of the collection was made available online for rights-managed licensing. In 2007, the online presence was reintroduced offering both rights-managed and royalty-free licensing. The site currently offers over 237,371 still images for licensing (41,559 RF, 195,812 RM).
The National Geographic Creative represents over one hundred photographers making them available for advertising, editorial, and corporate assignments.
7.3 million followers
StreetArtGlobe is a company that creates, collaboratess and curate original content. Checkout their YouTube channel at youtu.be/AdBKAZfBD7M
You can also follow Instagram itself!
250 million followers
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